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Curated premium pet essentials
All profits donated
From IVDD to spinal arthritis, spondylitis, spinal trauma, pulled muscles, and sprains, dogs experience discomfort and pain that can limit their quality of life. The NeoAlly dog back brace offers an effective solution to relieve symptoms and support your pet’s back. The foam layers and back stabilizers provide support to the entire length of your dog’s back to ensure maximum comfort and stabilize the spine and surrounding muscles. It also provides a safe and natural way to control your pet’s back movements while also offering support and stability. The back brace is made with durable neoprene/polyester material that resists damages caused by abrasion, flexing, and twisting. It is designed for ease of use and comfort. It’s easy for your pet to put on and take off, and it’s light enough to wear for extended periods. Also easy to clean (simple hand wash and air dry), and it comes with adjustable straps to ensure a perfect fit. Check our size chart to choose the right brace for your pet!



We want you to love what you order from Bruce's Bodega. If something isn't right, you have 30 days from the date your item is delivered to request a return.
Profits donated
Tails served
Average rating
Block tested
All profits from the website are donated, so every purchase carries the shop's neighborhood mission forward.
Bruce's Bodega keeps the shelf tight: better materials, cleaner sizing, honest utility, and a charity-first model that makes each order do more than look good.
Bruce’s Bodega is not a random pet supply store. Every product is hand-selected with quality, function, and everyday pet-parent needs in mind. We focus on premium finds that feel useful, thoughtful, and worth bringing home.
Bruce is the CCO Chief Cat Officer behind the brand and the personality of the store. He represents the heart of Bruce’s Bodega — personal, playful, and rooted in a love for pets and community.
Yes. All profits support local and national animal welfare charities.